Name
Vizbee
ASV First Invested
October 2015
Status
Active
Location
New York, New York
Industry
Media SaaS
Team
Darren Feher (Co-Founder & CEO)
Prashanth Pappu (Founder & CTO)
Press
PR Newswire
Vizbee provides a cloud-based platform that enables content companies to reach connected TVs or streaming boxes. The company has two products, Continuity and HomeGraph. Continuity is a next-generation casting platform with a seamless experience across mobile and TV apps, sold on subscription. HomeGraph is a data collection product to help advertisers and media firms acquire access to new viewers and consumers.
The Opportunity
Over-the-top (OTT) content from streaming services like Netflix are transforming the way consumers view content. OTT viewership is expected to grow significantly in coming years.
Vizbee’s technology improves viewer experience and engagement by enabling interoperability between mobile and TV devices. Viewer data from the platform helps brands and OTT content firms orient and create better promotional and commercial opportunities for customers and clients.